artforum.com

advertising opportunities



artforum.com provides access to its exclusive audience via banner advertising. Please note that certain advertising placements are limited to galleries only and are stated as such. All advertising is sold monthly or annually.


HOMEPAGE


The most visited page on the site.

A highly visible advertising placement above the fold.

  1. MINI BANNER: top left corner parallel with the Artforum logo.
    234w x 60h pixels

Click to enlarge


SOLE SPONSORSHIPS


Scene & Herd, News, Critics’ Picks, Previews, and In Print; includes ownership of multiple banners offered below. Gallery buttons appear on all pages except Artguide.


SCENE & HERD: The Artforum Diary


The award-winning art-world social diary and most-read section of the site.

Four prominent advertising placements.

ABOVE THE FOLD:

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: left side of page
    160w x 240h pixels
INTEGRATED INTO EDITORIAL:
  1. BANNER A
    600w x 155h pixels
  2. BANNER B
    600w x 50h pixels

Click to enlarge


NEWS


Essential and current international art news.

Two highly visible advertising placements, both above the fold.

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: left side of page
    160w x 240h pixels

Click to enlarge


CRITICS’ PICKS


Reviews of gallery and museum shows — what to see now around the world.

Two highly visible advertising placements, both above the fold.

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: left side of page
    160w x 240h pixels

Click to enlarge


PREVIEWS


Noteworthy upcoming international museum exhibitions.

Two highly visible advertising placements, both above the fold.

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: left side of page
    160w x 240h pixels

Click to enlarge


IN PRINT


Highlights and table of contents from Artforum’s current issue.

Two highly visible advertising placements, both above the fold.

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: left side of page
    160w x 240h pixels

Click to enlarge


FILM


A new column dedicated to film: art-house retrospectives, indie releases, DVDs, books on cinema.

Two highly visible advertising placements, both above the fold.

ABOVE THE FOLD:

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: left side of page
    160w x 240h pixels
INTEGRATED INTO EDITORIAL:
  1. BANNER A
    600w x 155h pixels
  2. BANNER B
    600w x 50h pixels

Click to enlarge


500 WORDS


A regular interview column in which artists, architects, filmmakers, scholars, and others discuss current projects.

Two highly visible advertising placements, both above the fold.

ABOVE THE FOLD:

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: left side of page
    160w x 240h pixels
INTEGRATED INTO EDITORIAL:
  1. BANNER A
    600w x 155h pixels
  2. BANNER B
    600w x 50h pixels

Click to enlarge


VIDEO


Videos chosen by Artforum.com editors.

Two highly visible advertising placements, both above the fold.

ABOVE THE FOLD:

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: left side of page
    160w x 240h pixels

Click to enlarge


ARTGUIDE


Interactive guide to exhibitions and events around the world, including galleries, museums, art fairs, and auctions. And EAT & SLEEP an essential component of Artguide offering international restaurant and hotel recommendations.

Artguide banners are available individually. Artguide does not include the square gallery buttons found vertically on the right-hand side of the site.

Four highly visible advertising placements:

ABOVE THE FOLD:

  1. MINI BANNER: top left corner
    234w x 60h pixels
  2. MINI SKYSCRAPER: right side of page
    120w x 240h pixels
BELOW THE FOLD: (partially or completely)
  1. MINI SKYSCRAPER: right side of page
    120w x 240h pixels
  2. MINI SKYSCRAPER: right side of page
    120w x 240h pixels

Click to enlarge


FOR GALLERIES ONLY


Persistent placements on every site page with the exception of Artguide and Eat & Sleep.
  1. LARGE ROTATING BUTTON: top right corner
    110w x 110h pixels
  2. SMALL ROTATING BUTTON: right-hand side of page
    80w x 80h pixels
We do not accept animations for gallery buttons as
they already rotate on the page.


Click to enlarge


THE ARTFORUM.COM NEWSLETTER


Highlights recently published editorial coverage, synthesizes the latest news and provides the most succinct analysis of what's going on in the world of contemporary art.

Two highly visible advertising placements.

Flash (SWF) not accepted for any newsletter placement. JPEG, PNG, GIF creative only.

  1. HALF BANNER
    234w x 60h pixels
  2. LEADERBOARD
    728w x 90h pixels

Click to enlarge


Click to enlarge

SPECIFICATIONS

  1. RGB colorspace.
  2. 72 dpi max actual size.
  3. No looping restrictions.
  4. All GIF animations must have at least a 3 second delay between
    frames.
  5. We accept standard JPEG, PNG, GIF (animated & static) as well as Flash (SWF) files.
  6. Please provide an ad tag (URL) all ads.
  7. For Flash (SWF) files, please refer to the guidelines below.

Flash (SWF) Specifications

  1. 512k max physical file size.
  2. RGB colorspace.
  3. 72 dpi max actual size.
  4. If audio/video is a part of the advertisement, the audio/video component should only be activated by end-user initiation.
  5. The final Flash (SWF) file should be self-contained and not rely on outside includes/resources.
  6. We highly recommend that all Flash (SWF) files that are submitted to us use the industry standard getURL() method for handling links in the ad. Using the getURL() allows us to ensure more accurate tracking of ad performance via our ad system. Technical details on how to properly implement geURL() scripting in your ad are provided on Adobe's/Macromedia's website.
  7. If you do not have the capability to implement the getURL() method, all links/URLs should be embedded/hard-coded in the Flash (SWF) file.
  8. To avoid compatibility issues, we recommend you make sure the Compress Movie option is unchecked when exporting/saving the Flash (SWF) ad.
  9. All Flash (SWF) ads should be accompanied by a non-animated backup ad in JPEG or GIF format in case of difficulties encountered with the Flash (SWF) file.

Rich Media Ad (HTML, dHTML or other non-standard digital elements)


We welcome the opportunity to place special/non-standard formats, but they must be cleared for compatibility with our tech department prior to ad launch to assure a smooth launch of your campaign.