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Naotaka Hiro, Untitled (Set), 2020. Courtesy of the artist and Misako & Rosen, Tokyo.
Naotaka Hiro, Untitled (Set), 2020. Courtesy of the artist and Misako & Rosen, Tokyo.

NADA’s New Profit-Sharing Digital Art Fair to Launch Next Week

The New Art Dealers Alliance (NADA) announced on Thursday that it plans to launch a new digital art fair to support member galleries that have been impacted by the Covid-19 pandemic. Titled FAIR, the online initiative will boast a profit-sharing model designed to give participants who have recently experienced revenue loss due to the closure of their physical locations a financial boost. Kicking off next week, FAIR will run from May 20 through June 21.

Among the nearly two hundred galleries participating in the event are A.I.R. Gallery, Fridman Gallery, Sargent’s Daughters, Queer Thoughts, and Rachel Uffner—which are all based in New York—Chicken Coop Contemporary (Portland), DOCUMENT (Chicago), the Green Gallery (Milwaukee), Library Street Collective (Detroit), and OCHI PROJECTS (Los Angeles). International exhibitors include the Galerie Rolando Anselmi (Berlin), Bradley Ertaskiran (Montreal), Daniela Elbahara (Mexico City), Édouard Montassut (Paris), i8 (Reykjavík), LETO (Warsaw), Tif Sigfrids (Athens), and XYZcollective (Tokyo).

“FAIR is NADA’s response to the current situation, in line with our commitment to supporting a global community of galleries and artists,” said NADA executive director Heather Hubbs. “While many of these art spaces have been temporarily closed to the public, this new model provides an opportunity to showcase the best of contemporary art, while demonstrating our collaborative spirit and fostering mutual support for one another.”

The virtual co-op will allow galleries and their artists to keep 50 percent of the profits from each sale. Twenty percent of the sale will go into a community pool that will be shared evenly among the exhibitors; an additional 20 percent will go into a pot that will be divided among the participating artists; and 10 percent will go toward NADA for its time organizing and producing FAIR.

The full list of exhibitors is as follows: 

14a (Hamburg)
1/9unosunove (Rome)
80m2 Livia Benavides (Lima)
321 Gallery (New York)
56 Henry (New York)
AA|LA Gallery (Los Angeles)
Wil Aballe Art Projects | WAAP (Vancouver)
Ackerman Clarke (Chicago)
ada gallery (Richmond)
Adams and Ollman (Portland)
A.I.R. Gallery (New York)
Mitchell Algus Gallery (New York)
Altman Siegel (San Francisco)
Helena Anrather (New York)
Galerie Rolando Anselmi (Berlin)
APALAZZOGALLERY (Brescia)
Arsenal Contemporary Art (New York)
Gallery Artbeat (Tbilisi)
Arts Collaboratory (Buffalo)
Ballon Rouge Collective (Brussels)
Jack Barrett (New York)
Baxter St at the Camera Club (New York)
Galerie Sébastien Bertrand (Geneva)
Josée Bienvenu Gallery (New York)
bitforms gallery (New York)
Bleu Acier Inc. (Tampa)
Bodega (New York)
Bombon (Barcelona)
Bonamatic (Copenhagen)
Bradley Ertaskiran (Montreal)
BAM (Brooklyn Academy of Music) (New York)
Bureau (New York)
Callicoon Fine Arts (New York)
Carbon 12 (Dubai)
CARNE Gallery (Bogotá)
CASANOVA (São Paulo)
CENTRAL FINE (Miami Beach)
Chapter NY (New York)
Chicken Coop Contemporary (Portland)
Circle Contemporary (Arts of Life) (Chicago)
Clages (Cologne)
COOPER COLE (Toronto)
Creative Growth (Oakland)
Daine Singer (Melbourne)
Luis De Jesus (Los Angeles)
Deli Gallery (New York)
Denny Dimin Gallery (New York)
Simone DeSousa Gallery (Detroit)
Devening Projects (Chicago)
Disturb The Neighbors (New York)
DOCUMENT (Chicago)
Dürst Britt & Mayhew (Den Haag)
Edel Assanti (London)
Daniela Elbahara (Mexico City)
Derek Eller Gallery (New York)
Embajada (San Juan)
The Empty Circle (Brooklyn)
Et al. (San Francisco)
Exo Exo (Paris)
FALSE FLAG (New York)
FIERMAN (New York)
Fisher Parrish Gallery (New York)
Five Car Garage (Santa Monica)
MELANIE FLOOD PROJECTS (Portland)
Fourteen30 Contemporary (Portland)
Fragment gallery (Moscow)
Franz Kaka (Toronto)
Fridman Gallery (New York)
Gaa Gallery (Provincetown)
Geary (New York)
Asya Geisberg Gallery (New York)
Gern en regalia (New York)
Thierry Goldberg Gallery (New York)
GOLESTANI (Dusseldorf)
Good Weather (North Little Rock)
Gordon Robichaux (New York)
The Green Gallery (Milwaukee)
HAIRandNAILS (Minneapolis)
Halsey McKay Gallery (East Hampton)
Jack Hanley Gallery (New York)
steven harvey fine art projects (New York)
HESSE FLATOW (New York)
Althuis Hofland Fine Arts (Amsterdam)
Jonathan Hopson (Houston)
Sean Horton (Presents) (Dallas)
Hotel Art Pavilion (New Fairfield)
Natalia Hug (Cologne)
i8 (Reykjavík)
in lieu (Los Angeles)
Independent Curators International (ICI) (New York)
SUSAN INGLETT GALLERY (New York)
JDJ (Garrison)
Nina Johnson (Miami)
Kapp Kapp (Philadelphia)
KAYOKOYUKI (Tokyo)
Kristina Kite Gallery (Los Angeles)
Nicole Klagsbrun (New York)
Klaus von Nichtssagend Gallery (New York)
Klemm’s (Berlin)
Klowden Mann (Culver City)
Kunstraum LLC (New York)
LaMontagne Gallery (Boston)
Landing Gallery (Los Angeles)
Laney Contemporary (Savannah)
M. LeBlanc (Chicago)
LEFEBVRE & FILS (Paris)
LETO (Warsaw)
Harlan Levey Projects (Brussels)
Library Street Collective (Detroit)
L’INCONNUE (New York)
lítost (Prague)
Kristen Lorello (New York)
ltd los angeles (Los Angeles)
Lulu (Mexico City)
Magenta Plains (New York)
Marinaro (New York)
Philip Martin Gallery (Los Angeles)
Martos Gallery (New York)
Galería Mascota (Mexico)
M+B (Los Angeles)
MICKEY (Chicago)
Microscope Gallery (Brooklyn)
Nino Mier Gallery (Los Angeles)
MISAKO & ROSEN (Tokyo)
MKg127 (Toronto)
MOBIUS GALLERY (Bucharest)
Charles Moffett (New York)
Édouard Montassut (Paris)
Morán Morán (Los Angeles)
Motel (Brooklyn)
Mother Gallery (Beacon)
Mrs. (Maspeth)
Neon Parc (Melbourne)
New Discretions (New York)
New Release (New York)
NICOLETTI contemporary (London)
OCHI PROJECTS (Los Angeles)
Ortega y Gasset Projects (New York)
PACT (Paris)
Parisa Kind (Frankfurt)
Parker Gallery (Los Angeles)
Parrasch Heijnen (Los Angeles)
Participant Inc (New York)
Kendra Jayne Patrick (New York)
PATRON (Chicago)
Tatjana Pieters (Ghent)
The Pit (Glendale)
Anca Poterasu Gallery (Bucharest)
Proyectos Ultravioleta (Guatemala City)
Queer Thoughts (New York)
Raster Gallery (Warsaw)
Ratio 3 (San Francisco)
Reyes | Finn (Detroit)
Romer Young Gallery (San Francisco)
Safe Gallery (New York)
Sapar Contemporary (New York)
Sargent’s Daughters (New York)
Kerry Schuss Gallery (New York)
SCHWARZ CONTEMPORARY (Berlin)
SculptureCenter (New York)
SEASON (Seattle)
Selenas Mountain (New York)
SEPTEMBER (Hudson)
Shoot The Lobster (New York)
Shore Publishing (Tuxedo Park)
SHRINE (New York)
Tif Sigfrids (Athens)
signs and symbols (New York)
Situations Gallery (New York)
SOCO Gallery (Charlotte)
Soft Opening (London)
SPINELLO PROJECTS (Miami)
Springsteen (Baltimore)
Stellar Projects (New York)
Stems Gallery (Brussels)
Stereo (Warsaw)
Jacky Strenz (Frankfurt)
Simone Subal Gallery (New York)
The Suburban (Milwaukee)
Super Dakota (Ixelles)
Syndicate (Los Angeles)
Catinca Tabacaru Gallery (New York)
SOPHIE TAPPEINER (Vienna)
Theodore:Art (Brooklyn)
Tops Gallery (Memphis)
Towards (Toronto)
Trapez (Budapest)
Rob Tufnell (Cologne)
Rachel Uffner (New York)
Ulterior Gallery (New York)
UV Estudios (Buenos Aires)
Volume Gallery (Chicago)
WE DO NOT WORK ALONE (Paris)
Kate Werble Gallery (New York)
Western Exhibitions (Chicago)
What Pipeline (Detroit)
Elijah Wheat Showroom (New York)
Wschód (Warsaw)
XYZcollective (Tokyo)
Zawahra Alejandro (San Juan)
STEVEN ZEVITAS GALLERY (Boston)

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