PRINT September 1972

Network: The Art World Described as a System

The first exhibition of a newly made work of art is in the studio. This first audience of the artist’s friends views the art in the work place in which it was created, in the artist’s presence and associated with the rest of his life. The satisfactions of his contact are obvious, both to the privileged group and to the artist in touch with his peers. The second exhibition, as a rule, is in an art gallery where it is seen by a larger but still specialized section of the public. (The average attendance at an art gallery during a show is rarely more than a thousand people.) From the gallery the work may be purchased by a collector, travel to other galleries or museums, or be actually acquired by a museum. Each change of milieu will encourage different expectations and readings by a changing audience. A fourth context is literary, the catalogues and magazines in which the work of art is no

to keep reading

Artforum print subscribers have full access to this article. If you are a subscriber, sign in below.

Not registered for Register here.

SUBSCRIBE NOW for only $50 a year—65% off the newsstand price—and get the print magazine plus full online access to this issue and our archive.*

Order the ONLINE EDITION for $5.99.

* This rate applies to U.S. domestic subscriptions.