TABLE OF CONTENTS

PRINT November 1981

TONY CRAGG AND INDUSTRIAL PLATONISM

What is most unnatural is nature.

—Goethe.

OURS IS AN ERA OF industrial Platonism, in which artificial products—like primary ideas—are everlasting and indestructible. They don’t disappear, because their models or molds remain and it is always possible to regenerate them. Thus, thanks to replacements, the products can always be present. In itself, the extent to which we know a specific object is of negligible importance. In the first place, as stated above, the “unique” object doesn’t even exist (even with the slight variations that occur); rather, these are objects possessing the status of an ideal within the world of ideas. Second, the object is artificial, that is to say, it is made from materials that do not occur in nature, and therefore do not exist in the natural universe. The products of our modern world are based more and more on the use and application of plastic materials, made

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