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PRINT March 2001

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Ronald Jones

ASKED TO DESCRIBE the curriculum he's devising as Pasadena's Art Center College of Design's new (and first) provost, Ronald Jones chooses the term “transdisciplinary” over “interdisciplinary.” “Trans,” after all, implies permeation and specifies an approach that Jones says best reflects today's fluid culture.

“What we're beginning to look at very seriously at Art Center is what Greenberg suggested in 'Avant-Garde and Kitsch': that art will be absorbed into entertainment,” says Jones. And what better place to contemplate the sunny manifestations of Greenberg's dark prophecy than Southern California? Jones's Greater Los Angeles coordinates, far from his previous appointments at Columbia, Yale, and RED, bring him to what's lately been deemed the land of the powerhouse art schools, dominated by Art Center, UCLA, and CalArts. But Jones would rather not talk about East Coast versus West Coast

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