TABLE OF CONTENTS

Specific Objections: Three Exhibitions

I AM NOT SURE DONALD JUDD WOULD HAVE LAUGHED—HIS CLOSE CIRCLE might know better, but he never struck me in deed or word as having much of a sense of humor. Yet John Waters’s poster Visit Marfa, 2003, like all his other satirical endeavors, is pitch-perfect in its irreverent and bittersweet take on what could only have been the sculptor’s worst nightmare: Minimalism as mass tourism and entertainment.

“Take the Whole Family to Marfa, Texas,” exhorts the broadside, beneath a Li’l Abner–style middle-class family, grinning like they’ve just won a vacation to Disney World. A bubble on the poster advertises “The Jonestown of Minimalism,” mocking the tenacious cliché of the movement’s “spirituality” by likening it to a senseless sect. The target is an apt one, considering that the quasi-religious interpretation of Minimalism proposed by New Age zealots such as James Turrell is forever on the rise,

Sign-in to keep reading

Artforum print subscribers have full access to this article. If you are a subscriber, sign in below.

Not registered for artforum.com? Register here.

SUBSCRIBE NOW at the special holiday rate of $45 a year—70% off the newsstand price. You’ll receive the print magazine plus full online access to this issue and our archive.*

Order the PRINT EDITION of the Summer 2004 issue for $17 or the ONLINE EDITION for $5.99.

* This rate applies to U.S. domestic subscriptions.