new-york

Jonathan Horowitz

Gavin Brown's enterprise | 620 Greenwich Street

On November 4, 2008, Barack Obama won the presidency. That night, an election returns party was held within Jonathan Horowitz’s opportunistically timed and oddly entertaining “Obama ’08” exhibition. Horowitz irreverently and wittily appropriates items from American lowbrow and middlebrow culture, converting an already-reified pop vernacular into a pastiche of itself, and reveling in the tragicomic dimensions of postmodern life. His practice is cynical, hopeful, soulful, empty, celebratory, critical, complicit, engaged, fatalistic, satirical, stupid, and thoughtful.

“Obama ’08” might be understood as an alternative campaign headquarters, a platform offering an acerbic lampooning of the ridiculousness of popular and advertising cultures, the news media, the art world, and mainstream politics. Two elements of the show were viewable from outside, through the gallery’s windows: the title phrase

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