Jordan Wolfson
Johann König
One’s first impression of Jordan Wolfson’s new video Con Leche, 2009, is likely to be: How very strange. This is primarily because of the video’s choice of “protagonists,” cutesy Diet Coke bottles on little legs drawn as comic-strip figures. But initial smirks soon give way to perplexity as one realizes that these bottles contain not a dark soda but rather white milk—“con leche,” in other words, just as the title promises. And the live-action video backdrop that Wolfson’s animated bottles wander through—sometimes all alone, sometimes in single file, in little groups, or as an entire army in