Richard Prince
Gagosian | Beverly Hills
Richard Prince’s cowboy romance goes way back. In the early 1980s, his decision to lift imagery straight from Marlboro ads, which featured Stetson-and-chaps-clad loners riding horseback through vast western vistas or pausing for an existential break, resulted in some of the artist’s most controversial and representative works. The legal disputes that followed reports of their financial success (in 2005, a 1989 Untitled [Cowboy] set an auction record of $1.2 million) have no doubt informed every act of appropriation he went on to exercise. Famously, Prince has claimed that he never associated