reviews

Peter Roehr, Film-Montagen I–III, 1965, 16 mm, black-and-white, sound, 22 minutes 53 seconds.

Peter Roehr

OSMOS Address

Peter Roehr, Film-Montagen I–III, 1965, 16 mm, black-and-white, sound, 22 minutes 53 seconds.

TURN WASTE GASOLINE INTO EXTRA MILEAGE. Fitting somewhere between a World War II pro-rationing slogan and ad copy for a fuel-efficient car, this saying appears over and over in Peter Roehr’s Film-Montagen I–III, 1965, a series of twenty-two short, looped film clips. It is first shown superimposed atop footage shot from the interior of a vehicle as it glides under an overpass, and is later voiced by a narrator to shots of glittering headlights over a sound track of upbeat jazz. Applying structuralist filmmaking tactics to found footage, Roehr composed this work mostly from television advertisements (primarily for automobiles and beauty products) that he received from his boyfriend Paul Maenz, who was employed by an ad agency in New York, and they vividly encapsulate the accumulation, editing, and assembly that constituted the primary activity of Roehr’s practice. The reels upon

Sign-in to keep reading

Artforum print subscribers have full access to this article. If you are a subscriber, sign in below.

Not registered for artforum.com? Register here.

SUBSCRIBE NOW for only $50 a year—65% off the newsstand price—and get the print magazine plus full online access to this issue and our archive.*

Order the PRINT EDITION of the September 2013 issue for $17 or the ONLINE EDITION for $5.99.

* This rate applies to U.S. domestic subscriptions.