“Objects of Desire: Photography and the Language of Advertising”
Los Angeles County Museum of Art (LACMA)
Much of the brief history of photography has maintained a plaintive fixation on the medium’s cultural status in the interest of recognizing it as an art form rather than as a mere mechanical procedure. The medium has long been haunted by an anxiety surrounding its credentials and admittance to highbrow marketplaces, both economic and cultural. Yet this worry has produced a misunderstanding of photography’s profound influence in many aspects of mass media and daily life.
Art and commerce represent the binary of works made for self-expression and those created for mercantile purposes. Although the